I spend the majority of my time talking to NetApp customers and prospects discussing their storage management challenges; Many are large blue-chip corporations with multi-petabytes of data whilst some are small mid-size enterprises which have less data (in comparison to their larger corporate cousins) but often find themselves resource or skilled constrained;
Generically they have the same over-riding challenge - "how do I manage the growth of my environment with the resources I have available today ?"; Even in these challenging economic times our customers still experience storage growth; Gartner estimates this to be 45% per annum, other industry analysts report similar figures and my experience is customers growth will largely fall in-between the 30% and 70% growth per annum bracket. Even then some will experience periods of super-growth (two customers recently told me they were seeing 400% growth spikes and neither of these were small environments but large enterprises).
So what's driving this growth ? Well it's business as usual - new applications, growing workloads but also the need to store data for longer periods due to archive or compliance requirements; A good example is the explosion of Server Virtualization; The economics of server virtualization make it compelling for users to embrace but as they virtualize the low-hanging fruit - the under-utilized physical servers (or workstations in the case of the VDI deployments) - those spinning disks that were once sitting inside the server, or connected via a smaller JBOD array, move to the centralized storage platform in order to leverage the benefits that shared storage brings to the virtual platform, therefore exacerbating storage growth and in-turn increasing the management challenge;

So first ask yourself how much is my data growing ? How steep is that green bar in my environment ? 40%, 100%, 400% ? but then follow that answer with considering how is my storage administration team scaling in comparison (the blue bar in my diagram above) - most environments this is flat or declining (if headcount is lost in the current economic climate then there is no guarantee that it will be replaced). If you extrapolate those two figures over months and years - the Storage Management Gap develops.
The larger the gap we start to see two major impacts:
- Delay and inefficiency - the admins are busy with servicing requests and reacting that the management model ultimately doesn't scale and delays are introduced;
- Risk - in that configuration or administrative tasks are missed (one customer I recently spoke with deployed some volumes but someone forgot to replicate them as the due process wasn't correctly followed);
The challenge is to minimize the gap as much as possible; NetApp's strategy is to fight this battle on two fronts - firstly store more data with less physical resources - limiting the steep green line on my chart above - that's exactly where our innovation in Data ONTAP focuses (Snapshot, Flexvols, RAID-DP, Dedupe, Flexclone) all of which form the basis of the NetApp 50% Virtualisaiton Guarantee Programs allowing our customers to store data more efficiently; Secondly raise the productivity of the Storage Administrator - heightening the blue line in my chart above - by allowing the existing storage management resources to manage more data than what is traditionally possible - this is the primary focus of our Storage Management solutions like SANscreen, Operations Manager, Provisioning Manager, Protection Manager and the SnapManager products
Over the coming weeks I'll be adding blogs on each of these solutions as to how they enable storage administrators become more productive and ultimately help them to "mind the gap"....